Swedish menswear label J.Lindeberg opened its first flagship store in Southeast Asia at the Mandarin Gallery in Singapore, with the brand's Singapore ambassador, actor Tay Ping Hui, in attendance. Men's Fashion Week creative director Daniel Boey choreographed an exclusive fashion installation of J. Lindeberg's Spring Summer 2012 collection, which features laser-cut blazers, knitwear and cashmeres. Other guests spotted at the opening were Johan Lund, Head of Retail of J.Lindeberg, Mr Singapore World 2010, Hu Hanxiong, ESPN STAR Sports presenter, Andy Penders, celebrity stylist Vik Lim, and celebrity make-up artist Yuan Sng. J.Lindeberg is located at #02-17, Mandarin Gallery, 333 Orchard Road, Singapore 238867.