You know you’re making waves in international fashion when you’re invited to open a shop-in-shop in one of the world’s top department stores in Paris.

Singapore’s best-known international fashion label Raoul has done just that; the brand opened its first outlet in Printemps Haussmann – one of the world’s top department stores – last week.

Featuring Raoul’s Pre-Fall 2012 collection in a minimalist setting, the brand is now lined-up alongside brands like Isabel Marant, Acne and Carven in Paris’ “go to” shopping outlet.

Created in 1865, Printemps Haussmann – better known simply as “Printemps” – is over 44,000 square metres of shopping heaven with luxury and emerging brands across fashion, beauty, homewares, travel and bridal sections.

On top of the new outlet, Raoul has also been spotted on more international celebrities including Freida Pinto who was seen wearing a Pre-Fall 2012 dress from Raoul to the screening of her new movie Trishna.

The guys aren’t ignoring the brand either; Real Madrid and Portugal star soccer player Pepe was dressed head-to-toe in Raoul during a press interview held at Shangri-La, Singapore, on July 16, 2012. He also dropped into the Raoul Marina Bay Sands store for a spot more shopping as well.

It’s great to be able to report that a Singapore fashion label is doing so well internationally, isn’t it?

Raoul stores are located at Paragon Shopping Centre, #02-49 Tel: 6737 0682 / 6737 9619; Raffles City, 01-13 Tel: 6334 5023 and at The Shoppes at Marina Bay Sands, #B2-17 Tel: 6509 4296 or shop online at www.raoul.com. For more information about Printemps Haussmann, go to departmentstoreparis.printemps.com.