When Nikon's Coolpix S800c launches in September, it will be the first camera running on Android.

The camera operates on Android Gingerbread (2.3) and its specs include a 16-megapixel CMOS sensor, a 3.5 inch touch screen, an 10x optical zoom and a GPS.

Its Wi-Fi connection will enable users to download apps from Google Play, such as photo-editing software and games, but also to upload pics and vids to social networks.

Boasting plenty of alluring photography and video features, the Coolpix S8000c will ship late September for US$350 (S$435.79).

Nikon is also launching three other Coolpix cameras in September, including the Coolpix S01, a mini-compact that will be smaller than a credit card.

The diminutive Coolpix S01 will include a 3x optical zoom and will be able to record videos in HD (720p).