Fashion
The homegrown online retailer now has a physical space at 313@Somerset and co-founder Rachel Lim gives us a sneak peek at what to expect
 

Video: Shannon Ang, Music: Moow - High

 

1. Styling workshops in The Pink Room

The Pink Room is the heart of the flagship store. An intimate bright pink alcove stocked with familiar favourites such as the bridesmaid collection LYLAS and the essentials line. Here, you will find a relaxed lounge area where regular styling workshops by co-founder and chief brand officer Rachel Lim and the label's designers, as well as lifestyle pop-ups, will be taking place. 

Trained in-house stylists will also be on hand daily to offer advice. The space is super Instagram-friendly so don't forget to take an #ootd snap by the flower-adorned Love, Bonito Community wall when natural sunlight shines in. 

 

ALSO READ: HerWorld x HerWardrobe: Rachel Lim Spills All About Her Cheeky Steals From Her Hub's Closet, Her Best Bargains From Around The World And More

 

2. Store-exclusive capsule collections

In addition to what you get online, keep your peepers peeled at the start of every month for the in-store only capsule collection. Starting Dec 1, 2017, the flagship will carry its first six-piece collection - comprising dresses, tops, pants and skirts - focusing on clean lines and silhouettes. The idea is that they’re minimalist yet versatile pieces with mix-and-match potential. Think: clean lines and silhouettes, with wearable pieces that transition effortlessly from AM to PM. 

 

3. Modular fitting room

Great for when shopping with your girl friends, the modular fitting room transforms the intimate dressing space with blinds that you can draw up. With that, two rooms can be transformed into one bigger one.  Shoppers can opt to try on pieces in privacy yet share the experience with each other. Talk about saving you the trouble of having to awkwardly shuffle out to ask for your bestie's opinion in front of everyone else! 

 

4. Feedback and message pinboard

Have something you’d like to tell the Love, Bonito team? You can. Simply stick a note onto the board by the entrance on your way out! The brand stays true to its mission - whether in the form of neon signs or motivational quotes on mirrors -  to inspire confidence and help Asian women find the perfect fit. For some outfit inspo, in The Pink Room are fashion lookbooks and moodboards showcasing trends that will be switched up monthly.

 

Photo: Love, Bonito

Don’t miss the store opening special!

Customers who spend $120 or more during opening weekend (4-5 Nov, 2017) will receive an exclusive goodie bag worth $120 filled with gifts and never-seen-before Love, Bonito branded merchandise. Available while stocks last. Terms and conditions apply.

 

ALSO READ: Singapore Fashionista Entrepreneur Rachel Lim Makes It To Forbes 30 Under 30 Asia!